SEO & Social Strategy Workshops for the Home Industry’s Brands and Designers

presented by ultraviolet agency 
Surreal Soirees Pinterest Predicts 2025 Trend

Tips and Tricks for An SEO Friendly Social Media Strategy

Wed., April 24, 2024, 2pm ET / 11am PT (2 hours)

Best Practices for Balancing Your Brand Story & The Search Engines

Wed., Feb 28, 2024, 11am ET / 8 am PT (2 hours)

Decoding AI and SEO: Tactics for Using AI to Boost Website Ranking

Wed., March 27, 2024, 2pm ET / 11am PT (2 hours)

The Speakers

Jennifer Smiga is the creative catalyst of Ultraviolet, a Holmdel, NJ-based digital marketing firm specializing in home brands and design professionals. With over a decade of experience representing companies and influencers, Jen knows that connecting the right people and telling meaningful stories are key to engaging a loyal community. She has built a team that intimately understands the design ecosystem, establishing connections across digital platforms that drive client growth and cultivate vibrant communities. She is a regular speaker at industry events and serves on the advisory board of the Interior Design Educators Council Foundation (IDECF). Ultraviolet Agency

Mickey Schluter serves as an Account Executive and AI Marketing Analyst at Ultraviolet. His pivotal role involves optimizing processes for clients and leveraging digital marketing and AI to identify strategic advantages. As a dedicated trainer and certified HubSpot inbound marketer, Mickey excels in crafting personalized marketing plans that drive online success. His unwavering passion for innovation and commitment to excellence position him as an invaluable team member and frequent speaker at industry events. Catch Mickey at High Point Market this Spring, where he will participate on a panel titled “SEO Secrets for Interior Designers: Amplify Your Unique Style and Attract Your Ideal Client.”

Joanna Hawley-McBride is a Pacific Northwest digital influencer with a huge heart and a work-in-progress home. With a background in textile design and an eye for beautiful things, she created Jojotastic, a lifestyle blog focused on interior styling, finding the best pair of underwear through #UnderwearThesis, and empowering women to explore nature — all in her signature unfiltered style. Based in the North Cascades, you can find her renovating her new cabin and sharing inspiration on Pinterest. As an early adopter of Pinterest, Joanna has 3.8 million followers and 15 million monthly viewers. On Instagram, Joanna started #SmallSpaceSquad which has been tagged over 319k times. Previously, she has worked with brands including Amazon, KitchenAid, Spotify and has been featured in HGTV, Domino and more!

Jim is a digital strategist and software product leader in marketing technology. He is focused on empowering home decor, design, and manufacturing brands to maximize their website presence and oversees the digital marketing, web development, and software product teams at Inbound Found.

He most recently presented on utilizing analytics and AI to help brands enhance website performance at Nodes 2024 and will next be participating on a panel titled “SEO Secrets for Interior Designers: Amplify Your Unique Style and Attract Your Ideal Client,” at High Point Market.

As a product leader in AI marketing and website analytics, Jim spearheads the creation of three platforms: UltraCollective, which matches home brands with design influencers for tailored co-marketing campaigns based on their shared characteristics; Content Recommender, a toolsuite that empowers agencies to effortlessly produce search-optimized content for clients; and Launch Guardian, a website migration analytics tool that safeguards SEO performance.

FAQs

  • are looking to optimize the online visibility of their brand(s).
  • understand the importance of staying current with industry trends and adapting strategies accordingly.
  • seek to connect with peers, industry experts, and potential collaborators, fostering relationships that can be valuable for future collaborations or partnerships.
  • are looking to better measure return on investment (ROI). Whether it’s through improved website traffic, increased social media engagement, or enhanced brand awareness.
  • 3 sessions, each 2 hours of live instruction starting at 11:00 a.m. PT / 2:00 ET for the provided dates
  • Interactive Q&A
  • Tips and best practices
  • Access to recordings and resources 

We will send a link to the recording and presentation following each event to registrants.